Survey
NPS survey template
Measure loyalty with a clear NPS score, reason capture, contact permission, and segment-friendly data.
CX, product, retention, and customer success teams
Launch a lightweight NPS survey that measures loyalty and gives teams enough context to follow up.
What to include
A strong template is more than a list of questions. It should capture the right data, make the next step obvious, and keep the response clean enough to analyze or route.
Score
Collect the core NPS rating so responses can be grouped into promoters, passives, and detractors.
Reason
Ask why the respondent chose the score, turning a number into a concrete product or service signal.
Segment
Capture plan, role, region, cohort, or lifecycle stage to understand where loyalty differs.
Contact permission
Confirm whether the team can follow up with respondents who gave especially positive or negative feedback.
Separate promoters and detractors with logic
Send negative responses to the right owner for follow-up
Track sentiment and loyalty trends over time
Pair this template with the right feature
The template gives you the starting structure. The related product capability helps turn submitted answers into a working response workflow.
What is the best question for an NPS survey?
The classic NPS question asks how likely a respondent is to recommend the product or service, followed by an open reason field.
How often should teams send NPS surveys?
Many teams send NPS surveys after important lifecycle moments or on a recurring quarterly cadence, depending on their customer base.
Can Mobyform help segment NPS responses?
Yes. Add segment fields and use structured response data to compare scores by customer type, plan, region, or lifecycle stage.
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